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Klaviyo Use Case – How Biotrust uses SMS Campaigns to Grow Their Sales

BioTRUST is a company that sells health and wellness supplements, and they have been using Klaviyo SMS campaigns as part of their marketing strategy to communicate with their customers and promote their products. They have found SMS campaigns to be an effective way to engage with their audience and drive sales.

One of the ways BioTRUST has used Klaviyo SMS campaigns is to promote flash sales and time-limited discounts. They send out text messages to their customers with special offers that are only available for a limited time, which creates a sense of urgency and encourages customers to make a purchase. They have found that these campaigns have been very effective in driving sales and increasing revenue.

Another way BioTRUST has used SMS campaigns is to follow up with customers who have abandoned their carts. When a customer adds items to their cart but doesn’t complete the purchase, BioTRUST sends a text message reminding them that their items are waiting for them and offering a discount or other incentive to complete the purchase. This has been an effective way to recover lost sales and improve their conversion rates.

In addition to promoting sales and following up with cart abandoners, BioTRUST has also used SMS campaigns to keep their customers informed about new products and upcoming promotions. They send out regular text messages with updates about their product line, health and wellness tips, and special offers for their customers. This helps them stay top-of-mind with their audience and encourages repeat purchases.

BioTRUST has found that SMS campaigns are a valuable addition to their marketing strategy because they allow them to reach their customers quickly and effectively. They can be used to promote flash sales, follow up with cart abandoners, and keep their customers informed about new products and promotions. By using Klaviyo to manage their SMS campaigns, BioTRUST is able to easily track their results and optimize their campaigns for maximum effectiveness.

In summary, using SMS campaigns can be a powerful tool for Klaviyo businesses to engage with their audience and drive sales. BioTRUST has successfully used SMS campaigns to promote flash sales, follow up with cart abandoners, and keep their customers informed about new products and promotions. By using Klaviyo to manage their SMS campaigns, they have been able to track their results and optimize their campaigns for maximum effectiveness.